WINTER PARK, Fla. – Rollins athletics has announced a partnership with Influxer, providing Tar student-athletes the opportunity to monetize their name, image, and likeness (NIL) via high-quality, personalized merchandise that allows fans to support in style.
Influxer is an officially licensed vendor, creating co-branded apparel customized with players' names and numbers. Through this partnership, Influxer will provide education and training on marketing, entrepreneurship, and personal branding.
"Influxer is a proven entity in the NIL space, and this partnership is just another factor in ensuring we deliver a complete student-athlete experience and grow the Rollins brand," said Director of Athletic Communications Phil Chinnery. "Influxer will allow our student-athletes to develop personal brand-building skills and maximize opportunities in the NIL space, while at the same time allowing fans to support their favorite student-athletes and Tars Athletics through unique co-branded merchandise and apparel."
Each of the more than 500 Rollins student-athletes from every team will have the opportunity to create his or her own webpage that showcases their personalized gear available for purchase.
"Influxer is excited about this partnership with Rollins to bring a great NIL opportunity that benefits everyone. Associate Vice President of Athletics Pennie Parker and the administration have been extremely diligent in not only emphasizing the end product of the opportunity, but also recognizing the business experience the process brings to student-athlete development," said Keith Miller, Vice President of Influxer.
In addition to the online store, the Influxer team oversees all fulfillment and customer service, while collaborating with Rollins and its student-athletes on creative elements and marketing.
Influxer is
partnered with more than 280 colleges and universities at levels, including Oklahoma, LSU, Florida State, and UCF.
Are you a Rollins student-athlete?
Click here to learn about the process and begin selling!
Tar fans can
click here to purchase co-branded apparel once athletes begin to sign up.
